McKnight’s Senior Living September 16, 2024
As the Baby Boom generation transitions from adult children of older adults to senior living residents themselves — the oldest boomers are turning 78 this year — the expectations for senior living communities are evolving. Although change is inevitable, this new generation has different expectations. They want more, and are willing to pay more, for an all-inclusive lifestyle with elevated levels of personalized service and five-star amenities.
During my years of working in senior living, I have seen the need for personalized service and the desire for a strong community increase significantly. With the latest generational shift, it’s about finding the balance between the tangible and intangible factors that define luxury senior living and create engaging environments that transcend all...
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