MedCity News July 21, 2020
Health tech companies in the wellness industry might face a more difficult market than those in the clinical-grade domain. Benefits offered by wellness companies are those most likely to be viewed as nice-to-have perks that may not bring enough value.
Every industry experiences natural selection moments. Moments in which only companies that can adapt and bring value survive and ultimately prosper to dominate the category until the next such moment arrives.
For early internet companies, it was the dot-com bubble burst of 2000. For the retail industry, it was the 2008 financial crisis. And now, according to June figures, 17.8 million Americans are unemployed due to the Covid-19 pandemic.
This raises the question: are we in the...
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