Forbes September 3, 2019
David Phelan

Apple is staging a very big event next week. On Tuesday, September 10, the Steve Jobs Theater will be the venue and Apple will unveil three new iPhones, a new Apple Watch plus perhaps AirPods 3 and a location tile. It’ll be a big deal, dominated by hardware and software developments, plus more news about subscription services like Apple TV+ and Arcade, a gaming service.

The iPhone will be the star of the show, but a new Apple Watch – part of the wearables division of Apple that is proving so crucial to the company’s bottom line – will also be important and is likely to burnish its health credentials.

Apple’s CEO Tim Cook said earlier this year, “If you...

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