PYMNTS.com May 31, 2024

Apple is gearing up to give its digital assistant, Siri, an artificial intelligence-powered upgrade, potentially posing a challenge to Amazon’s dominant Alexa.

The Cupertino-based tech giant is working on a new system that will allow users to control individual app functions using voice commands, marking a leap forward in Siri’s capabilities, Bloomberg reported Thursday (May 30).

The revamped Siri, set to use the power of large language models and generative AI, will be able to analyze user behavior on their devices and automatically enable Siri-controlled features within apps, per the report. This means that for the first time, Siri will be able to navigate and command specific app functions with unprecedented precision, handling tasks such as opening documents, organizing notes,...

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Topics: AI (Artificial Intelligence), Apps, Digital Health, Technology, Voice Assistant
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