Becker's Healthcare May 24, 2023
Giles Bruce

Apple launched an ad campaign May 24 focused on its health data privacy efforts.

The tech company released a video ad voiced over by actress Jane Lynch and a white paper on how its Health iPhone app and HealthKit protect data privacy.

The campaign comes in the wake of other tech companies facing lawsuits over their alleged collection of patient data — some of via hospital and health system websites — and the FTC scrutinizing healthcare data privacy.

Apple says...

Today's Sponsors

LEK
ZeOmega

Today's Sponsor

LEK

Continue Reading

 
Topics: Apps, Digital Health, Patient / Consumer, Provider, Technology
Related Articles:
RPM unleashes the power of tracking blood pressure control, enhancing value-based care and transforming patient outcomes
Lawmakers seek answers on Pfizer, Lilly telehealth moves
We have a once in a generation chance to use tech to fix the NHS
Digital Health Unplugged: The challenges of clinical coordination in the UK health system
Hospital teams up with 'Sesame Street': 6 things to know

Share This Article