healthcare.digital February 29, 2024
Lloyd Price

Exec Summary:

Based on recent press reports, Apple is showing strong signs of entering the smart ring market, competing with Samsung and Oura. The potential entry of Apple and Samsung into the smart ring market with their respective products, the Apple Smart Ring and the Galaxy Ring, is likely to have both positive and negative impacts on Oura, the current market leader.

The Samsung Galaxy Ring is a new health and wellness wearable that was first teased at Samsung’s Unpacked event in January 2024 and officially unveiled at Mobile World Congress 2024. It’s not yet available for purchase, but it is expected to be released in late summer 2024.

Why would Apple enter the Smart Ring Wearable...

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