PYMNTS.com June 10, 2025

Apple is reportedly deepening its relationship with OpenAI while also rolling out new artificial intelligence capabilities.

The expanded partnership with the ChatGPT maker was one of several AI-related announcements from the tech giant at its 2025 Worldwide Developers Conference (WWDC), Bloomberg reported Monday (June 9).

The rollout is happening as Apple is facing increased investor discontent over the long-awaited AI updates to its Siri voice assistant.

Among the new offerings from the event include live translation capabilities added to the company’s Messages, Phone and FaceTime apps, making it easier to have conversations when traveling abroad or talking with someone who...

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