CNBC February 13, 2018
Christina Farr

  • Apple has big plans in health care, which go beyond wellness apps and tools.
  • The company thinks it can make a “significant contribution,” even in a competitive market.

Apple CEO Tim Cook talked up the company’s ambitions in the health-care sector on Tuesday, hinting that it will move beyond wellness apps and devices, like its step-tracking Apple Watch.

Cook acknowledged at the company’s annual shareholders meeting in Cupertino, California, that the health-care sector, which is notoriously complex, doesn’t always encourage new players to innovate. But he reassured shareholders that he views Apple as having a “great position,” in the sector, by taking a more consumer-friendly approach.

Apple is far from alone in plotting big moves in health care.

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