CNBC May 22, 2024
Kate Rooney

Key Points

– Amazon is planning to unveil a souped-up version of its decade-old voice assistant this year and will charge a monthly fee, sources say.

– The offering will not be included in Amazon Prime subscriptions, according to a source.

– It comes as OpenAI unveiled a chatbot that can have two-way conversations, while Alexa is still widely used for kitchen timers and announcing the weather.

Amazon is upgrading its decade-old Alexa voice assistant with generative artificial intelligence and plans to charge a monthly subscription fee to offset the cost of the technology, according to people with knowledge of Amazon’s plans.

The Seattle-based tech and retail giant will launch a more conversational version of Alexa later this...

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