Vox April 16, 2020
Jason Del

In a new survey, the company asked sellers about their satisfaction with current health insurance plans.

In the midst of the Covid-19 pandemic, Amazon appears to be considering a new business: helping Amazon sellers with their own health insurance needs. Amazon sellers account for nearly 60 percent of Amazon’s retail sales, with around 900,000 active Amazon seller accounts in the US alone. That merchant base gives Amazon a huge potential target for such an offering.

Earlier this week, Amazon sent out a survey to its sellers, inquiring about the types of health insurance coverage these merchants offer their own employees. The survey, which Recode viewed, asked whether the sellers are satisfied with the...

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