Forbes July 29, 2024
Richard Nieva

The aim is to create a “Google Maps for the supply chain” for customers like Maersk, L.L. Bean and the Pentagon.

Evan Smith, CEO of the AI logistics platform Altana, calls the corporate supply chain one of the “dirtiest industries on Earth” — rife with shady vendors, schedules troubled by natural disasters, and ethical concerns over forced labor.

With his startup Altana, he wants to clean it up. The software platform helps companies manage their supply chains, with a geographical map and dashboard that displays data about vendors (and vendor’s vendors), shipping routes, potential disruptions, factories and compliance requirements. The idea is to bring more visibility to the supply chain in a globalized world where so many of its parts...

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