AI Regulations: EU Probes, Unilever Prepares, Utah Innovates

PYMNTS.com July 30, 2024

Artificial intelligence (AI) regulation takes center stage as the EU investigates X’s (formerly Twitter) data practices, Unilever adopts a proactive stance and Utah targets mental health chatbots.

These moves signal a shifting landscape in AI governance across the tech, business and healthcare sectors.

EU Regulator Probes X’s Covert AI Data Collection

The Irish Data Protection Commission (DPC) has reportedly launched an inquiry into X’s latest privacy rule, which caught European regulators off guard. The social media giant, formerly known as Twitter, quietly introduced a new setting that has stirred the data protection community.

At the heart of the controversy is a default-enabled option allowing X to harvest users’ public posts for Grok, an AI system developed by xAI — another...

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