HIT Consultant July 19, 2024
What You Should Know:
– Social media has become a breeding ground for deceptive health supplement ads, with AI-powered deepfakes taking these scams to a whole new level of danger. A recent study by Bitdefender Labs reveals a dramatic increase in phony social media ads promoting fictitious supplements and treatments.
-Researchers at Bitdefender Labs analyzed health-related scams on social media platforms like Facebook, Messenger, and Instagram over a three-month period, uncovering a disturbing trend.
Key Findings of the Study
- A surge in health-related scams using AI-generated images, videos, and audio to advertise various supplements on Facebook, Messenger, and Instagram.
- The highest number of followers on a compromised page promoting fake ads exceeded 350,000.
- Over 1,000 deepfake videos...