Drug Topics September 16, 2024
Miranda Rochol

Learn how one pharmacy chain adopted a cash pricing solution that offered new opportunities for profitability while still offering competitive pricing to customers.

Nearly one-third of independent pharmacies may close their doors by the end of this year,1 leaving many patients who may already struggle to access their prescription drugs in peril. Already 1 in 4 neighborhoods are considered “pharmacy deserts,”2 a problem that is especially acute in rural areas where pharmacies double as de facto health clinics, providing medical advice and critical services such as immunizations, diabetes screening and more.

Shrinking reimbursements, pricing pressure from insurance companies and pharmacy benefit managers (PBMs), and the high transaction fees3 on some cash discount cards make it extremely difficult for pharmacies to...

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