PYMNTS.com September 3, 2024

Snap and Meta may be poised to introduce advanced artificial intelligence-enabled glasses, potentially transforming eCommerce and brick-and-mortar retail experiences.

The Information reported that Meta Platforms is on the brink of unveiling next-generation AI-powered glasses, adding credence to the industry rumors. This move and Snap’s anticipated release of smart glasses signal a push toward mainstream adoption of AI-enhanced wearables. Meta is also reportedly eying a stake in Ray-Ban maker EssilorLuxottica, potentially worth $4.9 billion, to bolster its smart glasses venture.

The release of AI eyewear from the tech giants could alter how consumers shop online and in physical stores. Experts predict the glasses will enable immersive virtual shopping experiences, real-time price comparisons and seamless integration of digital catalogs into users’ field...

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Topics: AI (Artificial Intelligence), Provider, Retailer, Technology
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