PYMNTS.com December 2, 2024

Major technology companies are racing to shrink their artificial intelligence (AI) systems as mounting computing costs push them to rethink how they build and deploy their most advanced programs. This efficiency drive marks a significant shift in the industry, where the focus is moving from raw power to streamlined performance.

The process, known as AI optimization, involves refining complex software systems to improve their performance while reducing the computing power they need to run. These efficiency improvements can transform challenging economics into sustainable operations for companies that rely on massive computing systems. Meta’s September partnership with Amazon Web Services (AWS) demonstrated this trend, enabling the firm to offer its AI model Llama in various sizes, optimized for different computing environments.

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