Healthcare Technology Report October 9, 2025
Most diets collapse under the weight of complexity. Simple Life App takes a different route.
Co-founded by CEO Mike Prytkov, the app personalizes weight loss plans through a combination of science-backed coaching, AI guidance, and daily support designed to fit each person’s circumstances. It started as an intermittent fasting tool and has now expanded into a holistic program covering nutrition, exercise, water intake, and behavior change—delivered in a way that’s engaging, sustainable, and, as it suggests, simple.
Simple’s aim is to make weight loss feel more like a game than a chore, and it keeps...







