MedTech Dive December 11, 2023
Elise Reuter

The medtech association is bringing on staff from the Medical Imaging & Technology Alliance to lead the new division.

Dive Brief:

  • Advamed is forming a new medical imaging division with resources and staff from the Medical Imaging & Technology Alliance.
  • With the new division, Advamed will represent firms including Bayer, Fujijfilm, Sonosite, GE HealthCare, Hologic, Philips, and Siemens Healthineers, according to a Monday announcement.
  • The medtech trade group also named GE HealthCare CEO Peter Arduini as the organization’s new chairman of the board.

Dive Insight:

The new medical imaging division will take Advamed “to a different level of impact and focus,” CEO Scott Whitaker said in an interview, adding that the organization now represents medtech from diagnostics...

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