Fierce Health Payers March 11, 2020
Consumer uptake of wearables and mobile health apps has stalled.
One-third of U.S. consumers (33%) are not using any digital tools to manage their health. The use of wearable technology—for instance, devices that collect health data such as fitness and vitals—has decreased from 33% in 2018 to just 18% in 2020, according to a new survey from Accenture.
The use of mobile devices and applications fell from nearly half (48%) of consumers using these tools in 2018 to only 35% in 2020.
Use among younger generations dropped even more. Mobile apps went from 63% for those ages 18-34 in 2018 to 50% in 2020, with wearables use sinking from 43% in 2018 to 26% in 2020, Accenture found.
Digital health...