Aging In Place Technology Watch July 31, 2024
AARP fielded a survey that is worth a look. The topic was health and wellness app usage by the 50+ population. The goal was to understand 50+ level of engagement with health and wellness apps – an online survey included 694 individuals who owned smartphone or tablet. Interestingly the 15-minutes survey also includes a response comparison with 40-49 year-olds, likely because that is AARP’s next-up target membership. Responders needed to be comfortable with downloading a health and wellness app — and have interest in trying them.
Fitness apps have won among the 50+. It should not come as a surprise that the most popular app category was fitness and exercise tracking (55%). Oddly, the report notes that there are...
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