HealthLeaders Media September 8, 2022
“Extras have become table stakes in this competitive environment,” says the payvider’s chief Medicare officer, Britta Orr.
KEY TAKEAWAYS
– Orr spoke with HealthLeaders about her plan’s Medicare Advantage strategies and planning cycles.
– Specifics include pricing “close to the pin” and consumers’ desire for an Amazon-like experience.
– Orr also detailed how having a “Goliath in our corner”—CVS Health—helps her plan deliver.
Focus on national Medicare Advantage (MA) headlines and you might miss some intriguing local dynamics—like what it means for a state to transition from Cost Plans to MA and how Allina Health | Aetna has become a leader in a market that didn’t exist five years ago.
A great place to get those insights is from Britta...
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