Skilled Nursing News July 29, 2024
The nursing home industry is caught between a growing demand for services and evolution of the delivery model, all while policymakers and the wider community cling to an outdated version of the sector.
This has made lobbying for the industry a tricky endeavor, and yet, it also offers a unique – even urgent – opportunity to change the narrative about the sector given that its public perception has been fundamentally changed since the pandemic.
Clifton J. Porter II, incoming president and CEO of the American Health Care Association and National Center for Assisted Living (AHCA/NCAL), sat down with Skilled Nursing News to discuss his goals once he takes over the reins as well as the shifts in nursing home advocacy,...