Forbes November 14, 2022
Deb Gordon

For healthcare consumers, cost is often king. About half of Americans report having difficulty affording medical care and four in ten say they’ve avoided or delayed care because of cost, according to Kaiser Family Foundation. About the same proportion (44%) in another survey reported avoiding care because of uncertainty about cost.

But research released last month from the Deloitte Center for Health Solutions suggests that another factor is also extremely important to consumers: convenience.

Alternative sites of care—which include retail clinics, telehealth, at-home care, or mobile care units in communities, among others—have the potential to expand access and reduce health inequalities, according to the Advancing Health Through Alternate Sites of Care report, based on a nationally representative sample of more...

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