MedCity News May 4, 2021
Stacey Rivkin

Here are four examples of how data can help hospital liaisons to successfully engage healthcare providers and hospitals to broaden the patient communities they serve.

Hospitals employ physician liaisons to educate the local healthcare provider community about the type of care and treatments they offer. The goal is to both keep existing patients within their system and to attract referrals of patients from the local HCP community. Physician liaisons, therefore, are not unlike the medical science liaisons that drug manufacturers employ to engage and educate healthcare providers about their products.

Just like MSLs (medical science liaisons), physician liaisons rely on data to inform them when reaching out to the local physician community. Here are four examples of how data can...

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Topics: Big Data, Health IT, Health System / Hospital, Patient / Consumer, Physician, Provider, Technology
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