3 ways scheduling automation is improving patient access and the bottom line

Physicians Practice February 5, 2025
Bryant Hoyal, Keith A. Reynolds

Prioritizing the patient experience is essential to lay the best foundation for patient acquisition and retention.

Healthcare organizations across the country are striving to improve patient access to meet rising expectations for convenience and timely care. As provider groups continue to operate within razor-thin margins, it’s a winning approach for improving patient experience and clinical outcomes while also driving bottom-line improvements.

For specialty practices like Ear, Nose, and Throat (ENT), prioritizing the patient experience is essential to lay the best foundation for patient acquisition and retention. Automation — particularly in appointment scheduling—becomes a critical differentiator, directly impacting a practice’s appeal and accessibility to patients.

In a 2024 survey, patients overwhelmingly expressed a desire for improved digital, self-service scheduling options. Among...

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