Forbes May 28, 2025
There’s no denying the convenience of online shopping, but brick-and-mortar stores still hold unique advantages—and data analytics can help them sharpen those advantages in unexpected ways. By harnessing real-time insights and hyperlocal intelligence, retailers are transforming in-store shopping in ways online-only brands can’t match.
Below, Forbes Technology Council members share surprising and effective ways physical stores can leverage data analytics to compete with e-commerce and win over modern shoppers. Whether you’re trying to improve efficiency, personalize service or curate unique in-person experiences, follow these tips to make the most of your store data.
1. Make Hyper-Local Inventory Decisions
Analytics allows physical retailers to fight back by facilitating hyper-local inventory decisions. By analyzing foot traffic, local events and buying patterns, stores...
Today's Sponsors
Today's Sponsor