Advisory Board July 4, 2023
Rae Woods (00:02):
From Advisory Board, we are bringing you a Radio Advisory, your weekly download on how to untangle healthcare’s most pressing challenges. My name is Rachel Woods. You can call me Rae. This week I’m kicking off a three-part series on something we’ve actually never talked about on Radio Advisory before, and that’s consumer data, meaning the use of highly specific data to market and personalize the consumer experience. It’s something that’s already revolutionizing business, and it’s going to have a big impact on healthcare as well. And for all the potential this data has to provide a better, more personalized experience, more personalized care, there are also some legitimate concerns.
(00:48):
In the first part of our...