Drum June 11, 2019
Sponsored by: WPP Health

If on-demand services have changed the shape of home entertainment, what’s the breakthrough innovation that’s going to transform health… and how do we get there?

Four years ago, in a landmark moment for disruption in the music industry, Ed Sheeran’s Thinking Out Loud became the first song to pass more than 500 million streams. Today, the world’s most-streamed track – Sheeran’s Shape of You – has been played more than 2 billion times on Spotify alone. It’s a similar story in video, where streaming platforms like Netflix, Hulu and Amazon Prime are rapidly overtaking traditional TV in the battle for eyeballs.

In little over a decade, the way we listen to music or watch TV has changed completely. As disruptive...

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