VentureBeat June 20, 2022
Tim Keary

When the bipartisan draft bill of the American Data Privacy and Protection Act (ADPPA) was released earlier this month, speculation abounded about the impact new data privacy requirements would have on enterprises in the US and beyond.

One of the most significant changes is that “covered entities” — broadly referred to in the bill as any entity subject to the FTC Act — need to minimize the collection, processing and transfer of “covered data.” ADPPA defines covered data as “information that identifies or is linked or reasonably linkable to an individual or a device that identifies or is linked or reasonably linkable to one or more individuals, including derived data and unique identifiers.”

In practice, covered data could be...

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