Health Populi October 14, 2021
When we think about “3 C’s” for health care experience leadership, we might turn to Cleveland Clinic, Cigna, and CVS/health.
In my latest post for the Medecision Liberation site, I point to a new trio of “C’s” to inform and inspire our patient/consumer/caregiver experience designs: Chick-fil-A, Clorox, and Chewy.
Why these three? I explain,
“Whether you share enthusiasm for these brands or not, news outlets and industry observers have noted these three organizations have weathered the pandemic well when it comes to improving the consumer experience and increasing customer engagement and satisfaction.”
What health care can learn: These organizations streamlined operations and delivery, quickly pivoting to meet increased consumer demand during the pandemic. Some successfully married consumer experience with...
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