The one trend that matters for every health care leader

Whether payer, provider, drug or device manufacturer or health IT vendor, there’s one trend that should be front and center to stakeholders across the health care industry. The health care user is at the center of it all.

Consider the following.

• Insurers are remaking their businesses to put consumers first: The passage of the Affordable Care Act marked a new era in health care in more ways than one. Health insurers accustomed to working with businesses were suddenly faced with marketing directly to consumers … and with the task of educating people on how to choose and manage health coverage. This sparked an entire movement meant to reshape health coverage around consumers, encompassing components like analytics...