Becker's Healthcare August 14, 2019
Many industry stakeholders have been anticipating the rise of modern consumerism in healthcare for years. According to Change Healthcare’s Spencer Cross, director of product management and experience solutions, the wait is over.
“The consumerization of healthcare is here,” said Mr. Cross during an Aug. 1 webinar. “We are no longer saying that by 2019 the consumerization of healthcare will be here, we are saying [it] is here today, and those providers that are not equipping themselves with processes and technologies that address that consumerization are at risk of losing patients to those providers that do.”
During the webinar, Mr. Cross detailed the trends driving healthcare consumerism and outlined the cornerstones of a consumer-centric healthcare experience.
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