Pulse April 13, 2022
Matt Fisher

What is the state of privacy in direct to consumer solutions in healthcare? It is an important question to ask because expectations and reality do not necessarily align. For example, users (patients to a degree) will see a healthcare solution and expect that standard protections will apply. Standard protections typically translate to HIPAA. By contrast, the company side could fall across a spectrum, though compliance with healthcare regulations may often just be voluntary, which would not be very clear to users.

Lay of the HIPAA Land

Laying out the basics of when HIPAA applies has been a frequent topic of conversation, but a refresher is always helpful. When thinking about direct to consumer (“DTC”) solutions, the companies will most often...

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Topics: Govt Agencies, Healthcare System, HIPAA, Patient / Consumer, Privacy / Security, Provider
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