MedCity News June 23, 2021
Anuja Vaidya

The Michigan-based payer has partnered with Socially Determined, ConsejoSano and Aunt Bertha to create a social determinants of health initiative that will identify members in need, engage them using culturally aligned strategies and connect them to community resources and services.

Priority Health has launched a new data-driven social determinants of health initiative in collaboration with Socially Determined, ConsejoSano and Aunt Bertha.

The Grand Rapids, Michigan-based health insurer plans to employ a “full lifecycle approach” to addressing social determinants of health, said Praveen Thadani, president of Priority Health, in an email. This means the insurer will identify social risk among its members, engage them and connect them with the resources they need.

“We know that social determinants of health do not...

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