HealthLeaders Media September 27, 2022
“The ability to access multiple care modalities through a single vendor is extremely attractive to plans,” says one health tech leader.
KEY TAKEAWAYS
– Health plans and employers have long been purchasers of technology, but today seems different.
– The explosion of health tech companies offering point and platform solutions have made payers a new kind of customer.
– Vendor partners must deliver during the purchasing, implementation, and growth stages to achieve their place in the payer value chain.
Payers are included in three of the five business models that digital health companies need to build and scale, according to McKinsey—whether the focus is health plans, employers, or new products like digital therapeutics.
HealthLeaders asked multiple health plans and tech...
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