Managed Healthcare Executive March 14, 2023
Susan Ladika

As ideas about what constitutes healthcare have expanded, so has the involvement of newcomers such as Best Buy.

Awide range of factors — from the money to be made in healthcare to a focus on social determinants of health to a demand for more consumer-driven care — are drawing more nontraditional players into the healthcare business. Consumer electronics giant Best Buy is investing in healthcare companies and sending its team members to patients’ homes to set up equipment for hospitals and health systems. And Lyft is providing transportation for patients in need of a ride to a medical appointment.

By partnering with such companies, payers and providers are “all looking to do one thing: meet patients that are members where...

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