Modern Healthcare October 1, 2022
Sponsored content by Community Hospital Corporation

Community hospitals may require bold innovation to get ahead

The familiar saying, “When the going gets tough, the tough get going” no doubt has helped community hospitals persevere through tumultuous times of the past. But with healthcare facilities facing unprecedented hardships, Community Hospital Corporation’s CEO and President Jim Kendrick gives the popular proverb a new twist: “When the going gets tough, the tough start growing.”

With everything hospitals are up against these days — clinician shortages, increasing supply costs, payer-mix and reimbursement challenges, to name just a few — can they realistically shift into growth mode?

JK: In an “evolve or perish” situation, I would argue that strategizing and identifying growth opportunities are more important than ever. Even rural and community...

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