Managed Healthcare Executive March 7, 2021
Mary Caffrey
Half the health systems and 65% of doctors had no online reviews, which puts them at a disadvantage when millennials go shopping for healthcare.
Whether a provider accepts their insurance is still the leading factor for consumers selecting a doctor or hospital, but online reviews are rising in importance, especially among millennials, according to a new study.
Reputation, which this week released its 2021 Healthcare Reputation Report, found that insurance acceptance and location ranked first and second in importance among consumers making healthcare choices.
Once consumers have eliminated options that do not accept insurance or are too far away, online reputation and consumer reviews can make or break a decision, the report suggests....
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