Medical Economics May 7, 2021
There’s nothing wrong with traditional referral methods but decision support technology can help simplify the referral process for both physicians and patients.
It seems so much in healthcare is now “data-driven.” From diagnosis to treatment to tracking disease trajectory, healthcare’s vast data accumulation (growing faster than any other industry) combined with sophisticated analytics platforms are supporting nearly every clinical decision.
The exception to this informatics adoption trend, though, is referrals. Physicians still often arrange referrals for patients—such as a primary care physician to a specialist—the same way they did over a century ago. Referrals are based on the physician’s personal experience and positive relationship with the specialist. More recently, the referral is driven by health plan network restrictions and the...