MobiHealth News September 30, 2022
During a discussion hosted by Frost & Sullivan, panelists examined how healthcare organizations should use digital tools to ensure care is easy to access.
The COVID-19 pandemic changed the way many patients access the healthcare system. It’s impossible to put the genie back in the bottle, but providers still need to innovate on their digital front door strategies, said panelists during a discussion hosted by market research firm Frost & Sullivan.
The digital front door includes apps, websites, patient portals and devices that can engage or guide patients outside brick-and-mortar facilities.
Patrick Drewry, vice president of patient engagement at Change Healthcare, said many healthcare organizations don’t think of themselves primarily as businesses and may not consider metrics like customer...