Health Payer Intelligence June 22, 2020
Humana’s Bold Goal program highlights ways that payers can scale their social determinants of health strategies across lines of business and demographics.
Payer social determinants of health strategies are moving into a new phase, as Humana’s latest Bold Goal report demonstrated.
Over the past few years, payers have gained deeper knowledge about the social determinants and conditions that bar different demographics from healthy lifestyles. In response, they have developed solutions for the problems that manifest from these barriers.
For Humana, that came in the shape of The Bold Goal program.
Launched in 2015, Humana’s chief executive officer Bruce Broussard put forward the program’s aim: to improve members’ health by 20 percent in five years.
“Our CEO put this goal out...
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