Adweek June 11, 2018
Marty Swant

From diagnosing minor illnesses to curing serious diseases

A growing number of startups are beginning to use artificial intelligence to improve—and in some ways upend—the healthcare industry. And that might be as simple as a diagnosing a cough or as complex as curing cancer.

Cloud DX, a startup based in Toronto, for example, is using a concoction of data and machine learning to identify tuberculosis, pneumonia, upper respiratory infection and bronchitis by teaching AI to detect the difference between the diseases based on how a cough sounds. By recording 750 coughs from patients, along with 1,500 fake coughs from healthy people, the software can tell the difference between tuberculosis, pneumonia, upper respiratory infection or bronchitis.

“It’s just like Dr. House,” CEO...

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