CNBC September 4, 2018
- Amazon got to $1 trillion in market cap far more quickly than Apple did.
- That’s because of its ability to diversify its product offerings.
- How it will get to its next trillion? Health, ads, AI, physical stores, and more.
On Tuesday, Amazon briefly became the second publicly traded company after Apple to reach $1 trillion in market cap.
Although the stock closed below the magic number, it’s remarkable how quickly it joined the trillion-dollar club. It took Apple 38 years, while Amazon did it in just 21. Both companies got there by consistently improving their core products. But Amazon has also diversified its portfolio very quickly, dominating in areas ranging from online retail to cloud.
These...
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