Health Populi February 9, 2019
Jane Sarasohn-Kahn

On January 10, 2019, Jim Cramer of CNBC’s Mad Money recommended that Apple buy Epic, a market leader in EHRs. At that moment in the Twitterverse, it occurred to me that health IT as a consumer-facing industry was beginning to mainstream in America.

Cramer’s pronouncement led to a tweetstorm where hundreds of tweeters in and outside of health/care talked back and with Cramer.

A few of my favorite comments were:

  • “Jim Cramer needs a crash course in FHIR standards” from the wonkier section of peanut gallery.
  • “They are not even in the same universe” among people dissing the idea in short-hand.
  • “Where is the iPhone listed on Maslow’s hierarchy of human needs?” from someone noting Apple fans’ brand-love.
  • “Epic...

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