Healthcare IT Today September 13, 2019
In recent times, health plans have taken an interest in integrating wearables into their wellness efforts. For now, most are sticking to programs which encourage consumers to use them independently, but that could change as insurers find ways to take direct advantage of the monitoring data themselves.
Depending on how health insurers handle wearables data, however, these efforts come with challenges of their own, according to a letter appearing in the Journal of the American Medical Association.
As things stand, health plans are mostly working to make wearables devices more accessible to their beneficiaries. One typical example of current wearables programs comes from the Blue Cross Blue Shield Association, which announced in August that it had partnered with wearables giant...