MedCity News January 21, 2020
Digital health companies faced bad news going into 2020, from job cuts to dissolving pharma partnerships. But these struggles are part of an industry that is finding its identity in a crowded healthcare market.
As the digital health industry gains ground, companies have bandied about all sorts of terminology. Some sell digital medicines. Others sell digital therapeutics. One company that went public last year describes itself as an “applied health signals” company.
The fancy names, of course, are a way to differentiate the industry from the plethora of dubious health apps that populated the App Store once the iPhone became ubiquitous. And it’s not too different in 2020. Today, roughly 318,000 health-related apps are available on the market, according to...
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