MedCity News September 21, 2022
New consumer and employee personas have emerged during the pandemic and healthcare organizations must pay attention to these new pivotal groups — such as young workers who only know work-from-home and people who make investment decisions based on social media — in order to stay relevant in a post-pandemic world.
People taking their mental health into their own hands via the use of psychedelics. Recent college graduates entering the workforce without ever stepping foot in an office. Individuals who make investment decisions based on Reddit.
These newly emerging populations represent the forces that are shaping the future of health today, and healthcare organizations that pay attention to these new pivotal groups will stay relevant in a post-pandemic world.
These...