Cardiovascular Business May 10, 2021
The Consumer Technology Association (CTA) and American College of Cardiology (ACC) are collaborating to improve how device manufacturers in the cardiovascular space communicate with physicians about the potential benefits of their solutions.
When introducing new solutions to the market, companies often struggle to explain key details related to use and workflow implementation. This new collaboration was established as a way to combat that issue and, hopefully, lead to improvements in both physician satisfaction and patient care.
Mike McConnell, MD, senior clinical lead at Google Health and a professor at Stanford School of Medicine, and Ritu Thamman, MD, a member of the ACC Innovation Work Group, are the collaboration’s two co-chairs. Representatives from Philips, Samsung, Abbott and Omron have also...