MobiHealth News May 13, 2022
Mark Luck Olson

Digital health companies should focus on creating frictionless experiences that connect seniors to their care teams.

Seniors are certainly less tech savvy than younger generations who grew up with it. My parents are from the World War II generation, long before there was the personal computer, let alone the internet. Trying to help my aging mother with email is a challenge. But just because some may not know how to use TikTok, what a nonfungible token is or how to make the WiFi work doesn’t mean they are technology averse.

Of course, it is harder for seniors to adapt to new technology. Even so, the majority of older people have a smartphone and frequently post on social media and video...

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