MedCity News August 2, 2022
Many potential participants are tired and stressed. Research studies need to prioritize simplicity, authenticity, and practicality to earn patient trust for better enrollment and retention.
Never before have clinical researchers had more options at their fingertips when designing a study. As technology leaps ahead, companies are sending more notifications, collecting larger amounts of data, and adding more apps, wearables, and ePROs to studies. But researchers need to be considerate about the fact that many potential participants are dealing with burnout, and uncertainty after more than two years of pandemic life.
During the pandemic, about four in ten adults in the U.S. have reported symptoms of anxiety or depressive disorder, which is a significant rise from the one in ten adults...
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